
West Divisional Manager | NMLS. 384274
Mike Towery
Thank you for your interest in Nations Lending, the home of Home Loans. Made Human! Here at Nations Lending — we’re hard at work adding value to our referral partners’ businesses. We believe that when the relationship is established, the sale naturally follows. Come see how joining The Nation can change the way you do business for the better!
(541) 951-3559
[email protected]
We're licensed in all 50 states
• We’re a direct seller to Fannie, Freddie and Ginnie
• We service 96% of the loans we originate. We own the experience.
• In-house underwriting for 203K renovation loans and robust portfolio of Non-QM products, including Bank Statement Loans, Foreign Nationals, Asset Depletion and Non-Warrantable Condos*
We honor our top producers, nationwide, every year. In 2023 we treated PCA winners with an all expenses paid trip to the Caribbean.
Social Media
Content Creation
Advertising / Leads
Custom Videos
Automated Followup
User/Follower Growth
Automated Content Push
Outreach
Events
Referral Partner Growth
CRM
Managed for You
Managed for Realtors
40+ E-mail Journeys
Print Collateral
Social Content
Video Content
Web Dev
Custom Landing Pages
Lead Funnel Pages
Custom Personal Pages
Co-branded Referral Partner Pages
Custom Apply Pages
FTB Landing Pages
Custom Referral Outreach Pages
Checkout our marketing webinar
This live webinar will be held on the first & third Thursday of every month at: 2pm EST, 1pm CST, 12pm MST, 11am PST.
CRM done for you
In partner+ Loan Officers & referral partners have access to a robust content library that has been pre-approved by Compliance. Listing flyers, and program-oriented flyers, postcards, door hangers and more will all be available within this on-demand print marketing library.
• Training and tutorial videos
• 80 Email Marketing Journey
• 700+ print pieces in library
• 300+ social media content

tienes contenido en español
It’s always a good idea to get pre-approved for a mortgage before you start shopping for a home. Realtors and sellers often give priority to pre-approved buyers, so it can help you get to the front of the line. Plus, being pre-approved gives you a better idea of how much house you can afford.

Social Media Support

On demand video production
The cornerstone of good digital marketing is good content. Unfortunately most mortgage professionals aren't content experts. Nations Lending has developed an industry first; called Creators Club. Creators Club is a hands on solution that allows you to capture personalized content with the support of our creative team.
All Creators Club members receive: the Black Box studio / Creative Direction / 1 on 1 coaching / Video post production & editing

Organic Content
Not a social media whiz? Not a problem! Our marketing team will push engaging content to your social channels automatically.
Lead Gen
Nations Lending has cracked the social media marketing code. Since our data warehouse is able to target exclusive leads that do not have buyer agent representation, you'll bring only the hottest leads to your referral partners. Our Facebook leads have a contact rate north of 50 percent, and their average credit score is in the 600s. No cold-calling. No chasing realtors. No complicated "techie" stuff. Just your team and the Nation standing behind you, driving results.
Custom web development
We believe in adding real value for our referral partners. We also believe in supporting our branch managers and loan officers out in the field. The Nation's marketing team has developed a web platform to help you deliver customized presentations to potential referral prospects & borrowers. A marketing team member will partner with you directly to help develop your unique presentation.

Our Tech made human

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Platforms built with referral partners in mind.
Your Property Website
Leveraging our technology, we will create a single, co-branded website for every listing, with the push of a button. Choose your favorite look and feel from seven different website templates. Got a video tour of your listing somewhere else on the web? Easily add it to your single property site in one simple step.
See ExampleCustom Flyers
Need to create community flyers based on floor plans, events, or loan program flyers? We have your marketing covered.
Flyer ExampleInfographicDigital Open-House Sign in Sheet
Real Estate agent partners can bring their Open Houses into the 21st Century with this dynamic, handy tool. By signing in digitally, each Open House attendee can easily be placed on lead capture email journeys and slotted for other follow-up communications. The best part? Total Expert automates the communication and encourages the lead to contact the real estate agent, to keep agents from constantly playing follow-up with cold leads.

Lead Capture Tools:
The Marketing tools in Total Expert are so much more than just pretty pictures. Provide home real time valuations for prospective sellers. It's just another way that Total Expert and your partners at Nations Lending are working to add real value to your business.

Realtor Support
Realtors love our marketing assistant program because they can rely on our LOMAs to consistently provide marketing materials for each for their listings. From new listing kits, open house marketing kits, social media posts, to property websites we’ve get them covered. Our LOMA service can even help realtor partners drive new leads by giving them lead generation tools they can use.
expand your influence⚬
expand your influence⚬
expand your influence⚬
expand your influence⚬
expand your influence⚬
expand your influence⚬
expand your influence⚬
expand your influence⚬
expand your influence⚬
Within our community
With our Nations Lending team generating additional leads and distributing them to your team of Realtors, you will have a recruiting advantage within your market. 80% of these exclusive, pre-approved leads DO NOT have an established relationship with a realtor. Our marketing team then customizes ads targeting these leads and people like them, which can be based on your listings. Nations Lending acquired 2.3 million of these leads across the company in 2020.
Within your industry
Our industry is changing quickly. Even quasi-partners like Zillow have started to encroach on our core business model of Real Estate Agency and Mortgage Lending. Zillow and others, like Lending Tree, will be direct competitors in the future. So, why not partner with a local entrepreneur who is engaged and invested in our community, and is fully backed by a lender that is positioned to continually invest heavily in technology/marketing? Partner with a local entrepreneur who understands that 95% of buyer journeys start online. But perhaps most importantly, partner with a local entrepreneur who cares enough to give your Realty team the service and attention you deserve and should expect, so we both grow, as partners.
Nations Lending fosters relationships like this one through paid search, social media ad buys and other avenues. We are ready to commit to a partner with whom we will share our resources and knowledge-base
Buyer Seminars will also be a great educational asset for your clients, whether they’re first-time homebuyers or real estate investors. But why stop there? Let’s combine forces to build both brands around town with co-sponsored community events. The sky is truly the limit with this potential partnership.
Your Client Portal
Nations Lending employs the industry-leading Blend Point-Of-Sale system, which makes the digital application and loan milestone process faster and easier than ever. We share the app with our realtor partners, and borrowers receive a simple link to the client portal, where they’ll start the loan process. Transparent communication means you stay informed on the client’s loan application every step of the way. Borrowers can simply snap photos of documents and upload them directly from their smartphone, and you’ll be notified at every loan milestone.